Press Release
FOR IMMEDIATE RELEASE
Contact: Carrie Lilly
Attractions™ Dining and Value Guide
800-897-1004
www.attractionsbook.com
POPULAR LOCAL COUPON BOOK NOW AVAILABLE IN ONLINE FORMAT
Greensboro, NC - October 20, 2009 - Attractions™, a local fundraising company, has released an online version of its flagship product, the Attractions™ Dining and Value Guide.
The Attractions™ Dining and Value Guide is a money-saving coupon book featuring hundreds of coupons and thousands of dollars in local savings. Attractions™ is the Southeast's leader in fundraising. Hundreds of schools and community groups in the Southeast use Attractions™ yearly as their primary fundraiser.
This October, Attractions™ is launching its newest product, the Attractions™ Dining and Value Guide Online Edition. The Online Edition is based on the print edition for select markets, but is available on the Internet. Customers can use their account to access and print coupons anywhere they have Internet access. The Online Edition contains offers not found in print edition that were removed for space reasons or did not make the publishing deadline.
As coupon use increased during the economic downturn, some shoppers reported having limited success redeeming printed coupons. "Our customers can be confident our coupons will be accepted", says VP Chris Platt, "because we have a face to face conversation with every merchant before they appear in the 'Guide." Attractions™ also maintains an 800 number for customers to report merchants that fail to honor their offers, and sends company representative out to visit the merchant the next day.
With the release of the Online Edition, Attractions™ is targeting a more techno-savvy demographic, keeping up with the online shopping trend, and offering a green option for customers.
Many families purchase two or more books annually, and use the Dining and Value Guide as a means of choosing where to dine out and shop. As one customer from High Point, NC, says, "It's just like buying a calendar; I buy one every year."
2010 will mark the twelve-year anniversary for the Greensboro-based company. Attractions™ produces 19 different editions of the Attractions™ Dining and Value Guide throughout NC, SC, and VA.
The Online Edition may be purchased at www.attractionsbook.com.
After purchasing, the customer will be assigned an online account, where he or she can log in at any time and print coupons. The online edition features applications unique to the Internet, such as customized driving directions to each merchant's location.
Those interesting in purchasing or previewing the Attractions™ Dining and Value Guide or Online Edition can visit www.attractionsbook.com for more information. The 2010 editions are valid now through December 31, 2010.
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